T Brand + Hulu — OMITB Digital and ‘The Daily’ Podcast Spot

The third season of Only Murders in the Building took an already star-studded show to new heights by adding Meryl Streep and Paul Rudd as recurring characters. By partnering with T Brand, Hulu tied an undeniably New York-centric show with a legacy New York brand — The New York Times.

I wrote an out-of-the-ordinary podcast spot for ‘The Daily,’ employing music, whimsical voice talent and sound effects, creating an experience encouraging listeners to ponder the new season’s premise: “Who killed Ben Glenroy?” In addition, I collaborated with the Hulu team to write for an interactive display unit running in the Arts section.